THE MEDIA TODAY
Traditionally there has been a difference between being a public facing media professional and a communications specialist. Those boundaries are now quite blurred. You have to be a spokesperson and a performer.
YOUR LOOK & DELIVERY
As a communications professional, you're now as much in charge of the way you look and the message that gets across than ever before. Why? Zoom, Skype, COVID-19: they're all factors. How often will you now be participating in interviews via Zoom rather than being invited into a TV studio? It is far more incumbent on you to do what studio professionals would otherwise have done for you.
Getting the right advice in presenting yourself on the new frontier of media delivery is will be even more important and Dial M for Media can help you with strong advice.